News

Wondering what’s new at the Awakening? Here you will find everything you need to know: our newest work, important announcements, events and occasional thoughts on the latest industry trends.

  • The Lily Drone

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    As you all may know I love my camera technology, but this is now getting serious!!! The new Lily drone is available to buy from June and is a fantastic peace of kit for all you extreme sports fans. This new drone activates by throwing it before you want it to shoot and follows your ever movement and it’s waterproof. The camera shoots up to 120 fps at 720px with a built in gimbal to capture those very smooth shots and is retailing at around £300.

    Camera technology is quickly becoming more and more micro developed and as soon as these geniuses start to looking at camera sensors and changeable lenses, the video world will change overnight.

    View the video here

     

  • Napolina online videos

    SpencerFinch

    We recently finished a series of food videos for Napolina with the food expert Spencer Finch. Spencer recently converted a container unit into a travelling food court for his food company hobofood.com. We are looking forward to creating a series of videos for Spencer in the next few weeks, so watch this space.

  • Crabbies Grand National launch

    Crabbies Grand National

    We shot this ‘Guerilla’ style movie on Saturday 4th April around Liverpool. The video helped created a buzz around the city the weekend before the big event.

    Watch the video here

  • Martin Scorsese positions the iPad as the perfect tool for movie-making

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    iPad is the ultimate tool for independent filmmakers. Learn how the students of Los Angeles County High School for the Arts relied on iPad to create films in a matter of days.

    See video here

     

  • Poundland Make-up launch

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    The new make-up range from Poundland.

    Watch here

     

  • Inspire 1 camera mount.

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    LAS VEGAS — In November of last year, drone manufacturer DJI announced the Inspire 1, a quadcopter with a 4K-resolution camera for capturing aerial videos and photos. While that’s sure to result in some impressive shots, it’s a lot of camera to be used solely for up in the air. Enter the Inspire 1 camera mount announced at CES 2015.

    The Inspire 1’s camera is actually a camera and gimbal, a motorized device used to stabilize the camera when moving. Since the camera and gimbal can be removed entirely from the drone, DJI developed a mount to turn them into a handheld camera.

    You simply plug the camera into the top of the handle and under your thumb are controls for shooting photos and video. There is a built-in microphone — since the camera itself doesn’t have one — and there’s a jack for adding an external mic. The camera also doesn’t have a battery of its own, so there’s a removable rechargeable one in the handle that’s good for up to 70 minutes of shooting. The handle works in two different modes. One fixes the camera direction so that no matter how you move, it stays on target. Mode two lets you smoothly pan and tilt the camera while tracking your subject.

    Pricing and availability weren’t announced, but it will be out in 2015.

  • Exits and here, here and here!!!

    The Awakening Drone

    We have been experimenting with our new Drone camera this week and as you can see the results are staggering!

    The Drone has a 3D gimbal fitted in-between the quad copter and the camera to smoothen out the propeller distortion and give it that smooth crane shot. As you can see from the footage we shot for one of our clients, the Drone delivers a smooth motion that will shoot 4k footage at 20fps, 3K footage at 30fps or 1080p at 120fps.

    See the full video here.

     

  • We have moved!

    The Awakening Media PP suite

    As The Awakening Media has finished it’s first full year and we are proud to announce that have moved our office into Leeds. We are now situated at the Angel Wings, in Hunslet, just 10 minutes walk to the City centre. Please feel free to pop in for a coffee.

     

  • Kitkat cone shoot

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    We had the great pleasure in filming the behind the scenes footage for the New Kitkat cone commercial for our friends at Us&Them. The shoot saw Blackpool beach closed  for two days whilst the boys filmed donkeys strolling around the beach. Watch out for the freak sand storm.

    Watch the video here

     

  • Screen Shot 2014-06-09 at 10.50.33

    On Jan. 28, 1986, seven astronauts “slipped the surly bonds of earth to touch the face of God.” America’s space program was never the same.

    Watch the full video here

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